GDPR & email marketing

GDPR (General Data Protection Regulation) is coming into effect in May and this will have an impact on organisations who collect and use personal data. A classic example of such usage is where businesses have an email newsletter signup on…

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When NOT to worry about SEO

When writing copy for your website, you’d ideally like search engines such as Google to be able to understand your content as well. If Google like what they see, they’ll rank your website higher up; and with higher rankings should come more…

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