Welcome to Campfire, here we talk about what’s happening in the world of WordPress websites and digital strategy in a clear, simple language that will make sense to busy business people such as yourselves.

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WordPress.com & nice call to action buttons

During the restructure of my business I’ve been using this blog as my main website (more details on the reasoning behind that here). I do like using WordPress.com (as opposed to self-hosting) as, on this occasion, I like living with…

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Multiple websites (pros & cons)

View this post on Instagram Buoys will be buoys A post shared by Joel Hughes (@joel_hughes) on May 6, 2012 at 12:40pm PDT My general recommendation to clients is to have a single, central website however there are obviously circumstances…

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3 Reasons to Blog

Messed up #naphoto door A photo posted by Joel Hughes (@joel_hughes) on Jan 26, 2013 at 10:53am PST I was at a lovely, local business networking event recently and we were all chatting around the table about various topics; I…

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Apple’s new iPhones, iBeacon & BLE

As an Apple fan boy I was pretty interested to see what Apple would announce during this week’s keynote. I wasn’t disappointed with the new iPhones (great advances with the camera) but I don’t think there was anything really revolutionary…

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10 Instagram Photo Editing Apps

As some of you know, I’m a big user of the iPhone photo app which was recently sold to Facebook for  $1B. I’ve been using the service since just after it launched and, along the way, I’ve stumbled across some…

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The 5 Golden Rules of Instagram

As a long serving Instagram (IG) user, I’ve had plenty of time to uncover what works & what doesn’t. Here are some of my thoughts on what makes someone a great addition to the Instagram community. 1) Meaningful Profile You…

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