{"id":44174,"date":"2020-06-27T10:56:58","date_gmt":"2020-06-27T10:56:58","guid":{"rendered":"https:\/\/www.glassmountains.co.uk\/?p=44174"},"modified":"2020-06-27T10:59:50","modified_gmt":"2020-06-27T10:59:50","slug":"the-wordpress-show-with-helen-reynolds","status":"publish","type":"post","link":"https:\/\/www.glassmountains.co.uk\/campfire\/the-wordpress-show-with-helen-reynolds\/","title":{"rendered":"The WordPress Show &#8211; with Helen Reynolds"},"content":{"rendered":"<blockquote><p>In this show, I was lucky to have <a href=\"https:\/\/twitter.com\/HelReynolds\">Helen Reynolds<\/a> of <a href=\"https:\/\/commscreatives.com\/\">Comms Creative<\/a> on talking about all things social media.<\/p>\n<div class=\"arve\" data-mode=\"normal\" data-oembed=\"1\" data-provider=\"youtube\" id=\"arve-youtube-dmzezueeq5g662e4fe290b6a475493748\" style=\"max-width:900px;\">\n<span class=\"arve-inner\"><br \/>\n<span class=\"arve-embed arve-embed--has-aspect-ratio\" style=\"aspect-ratio: 500 \/ 281\"><br \/>\n<span class=\"arve-ar\" style=\"padding-top:56.200000%\"><\/span><iframe loading=\"lazy\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen class=\"arve-iframe fitvidsignore\" data-arve=\"arve-youtube-dmzezueeq5g662e4fe290b6a475493748\" data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/dmZeZueeQ5g?feature=oembed&amp;iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"505.8\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/dmZeZueeQ5g?feature=oembed&#038;iv_load_policy=3&#038;modestbranding=1&#038;rel=0&#038;autohide=1&#038;playsinline=0&#038;autoplay=0\" width=\"900\"><\/iframe><\/p>\n<p><\/span><\/p>\n<p><\/span><br \/>\n<script type=\"application\/ld+json\">{\"@context\":\"http:\\\/\\\/schema.org\\\/\",\"@id\":\"https:\\\/\\\/www.glassmountains.co.uk\\\/campfire\\\/the-wordpress-show-with-helen-reynolds\\\/#arve-youtube-dmzezueeq5g662e4fe290b6a475493748\",\"type\":\"VideoObject\",\"embedURL\":\"https:\\\/\\\/www.youtube-nocookie.com\\\/embed\\\/dmZeZueeQ5g?feature=oembed&iv_load_policy=3&modestbranding=1&rel=0&autohide=1&playsinline=0&autoplay=0\"}<\/script>\n<\/div>\n<p>&#8220;<em>Appealing to <strong>some<\/strong> people is much better than me ignored by <strong>all<\/strong> of the peopl<\/em>e&#8221;<br \/>\n<strong>Helen reynolds<\/strong><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><em>Sorry for the slightly echoey Helen, I had a play with the audio post but I couldn&#8217;t do a lot about it (we didn&#8217;t get this issue when we did a test before but there we go!)<\/em><\/p>\n<p>Some general links first:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.glassmountains.co.uk\/webinars\/\">See all our upcoming webinars<\/a><\/li>\n<li><a href=\"https:\/\/glassmountains.activehosted.com\/f\/72\">Subscribe to receive updates on upcoming webinars<\/a><\/li>\n<li><a href=\"https:\/\/www.facebook.com\/groups\/GlassMountainsFreeClimbing\/\">Join our Facebook Group<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Hel talks about things like:<\/strong><\/p>\n<ul>\n<li>The process of selling online via social media (and what not to do!)<\/li>\n<li>Know, Like, Trust (and building communities)<\/li>\n<li>\u2026.most businesses make the mistake online of kipping know\/like<\/li>\n<li>What % of your social media updates will be &#8216;<em>selling<\/em>&#8216;<\/li>\n<li>Tik-Tok<\/li>\n<li>Getting the balance of which channels to use<\/li>\n<li>Getting the balance of how much time to spend on it<\/li>\n<li>Q. When is the best time to post on social media? [around 17:00]<\/li>\n<li>Hummus (yes, really ;)<\/li>\n<li>Q. A question about scheduling tools such as Hootsuite\/Buffer\/Tweetdeck etc [22:25]<\/li>\n<li>How bigger organisations handle multiple social media topics &amp; expert areas<\/li>\n<li>Q. How do you use gifs\/memes etc which fit your tone of voice\/brand [28:00]<\/li>\n<li>Q. Do emojis help with engagement? [30:00]<\/li>\n<li>Factoid! What does &#8217;emoji&#8217; stand for? [32:00]<br \/>\n(<a href=\"https:\/\/www.facebook.com\/groups\/GlassMountainsFreeClimbing\/permalink\/190665779044336\/\">we guessed incorrectly on the show, visit the Facebook Group for the right answer<\/a>).<\/li>\n<li>\u00a0Q. A question about having a personal <em>and<\/em> a business Twitter accounts [33:45]<\/li>\n<li>Overcoming fears, being honest, and being authentic<\/li>\n<li>Imposter syndrome<\/li>\n<li>&#8220;<em>Appealing to <strong>some<\/strong> people is much better than me ignored by <strong>all<\/strong> of the peopl<\/em>e&#8221; (a great quote from Hel around 39:35 )<\/li>\n<li>Social media mistakes<\/li>\n<li>\u2026.and we ended with a very funny story about a mistake Hel made on social media (42:00)<\/li>\n<li><a href=\"https:\/\/courses.commscreatives.com\/courses\/social-media-expert\">Comms Creatives Social Media Expert Course coming up in Sept<\/a><\/li>\n<li><a href=\"https:\/\/courses.commscreatives.com\/courses\/31-days-of-creativity-challenge\">31 Days of Creativity<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>Ok, so here are some specific links &amp; note:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/commscreatives.com\/\">Comms Creatives website<\/a><\/li>\n<li><a href=\"https:\/\/twitter.com\/commscreatives\">Comms Creatives twitter<\/a><\/li>\n<li><a href=\"https:\/\/www.facebook.com\/commscreatives\/\">Facebook Company Page<\/a><\/li>\n<li><a href=\"https:\/\/www.linkedin.com\/company\/commscreatives\/\">LinkedIn<\/a><\/li>\n<li><a href=\"https:\/\/twitter.com\/HelReynolds\">Hel on Twitter<\/a><\/li>\n<li><a href=\"https:\/\/www.facebook.com\/groups\/CommsCreativesClub\/\">The Comms Creatives Facebook Group<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this show, I was lucky to have Helen Reynolds of Comms Creative on talking about all things social media. &#8220;Appealing to some people is much better than me ignored by all of the people&#8221; Helen [&#8230;] <a class=\"post_link inline\" href=\"https:\/\/www.glassmountains.co.uk\/campfire\/the-wordpress-show-with-helen-reynolds\/\"> Read more <i class=\"fas fa-chevron-right\"><\/i><\/a><\/p>\n","protected":false},"author":2,"featured_media":44180,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[139],"tags":[32],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The WordPress Show - with Helen Reynolds &#8226; Glass Mountains<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.glassmountains.co.uk\/campfire\/the-wordpress-show-with-helen-reynolds\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The WordPress Show - with Helen Reynolds &#8226; Glass Mountains\" \/>\n<meta property=\"og:description\" content=\"In this show, I was lucky to have Helen Reynolds of Comms Creative on talking about all things social media. &#8220;Appealing to some people is much better than me ignored by all of the people&#8221; Helen [...] Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.glassmountains.co.uk\/campfire\/the-wordpress-show-with-helen-reynolds\/\" \/>\n<meta property=\"og:site_name\" content=\"Glass Mountains\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GlassMountainsDigital\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-27T10:56:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-27T10:59:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.glassmountains.co.uk\/wp-content\/uploads\/2020\/06\/Screenshot-2020-06-27-at-08.17.03.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1302\" \/>\n\t<meta property=\"og:image:height\" content=\"734\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Joel Hughes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@glass_mountains\" \/>\n<meta name=\"twitter:site\" content=\"@glass_mountains\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joel Hughes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.glassmountains.co.uk\/campfire\/the-wordpress-show-with-helen-reynolds\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.glassmountains.co.uk\/campfire\/the-wordpress-show-with-helen-reynolds\/\"},\"author\":{\"name\":\"Joel Hughes\",\"@id\":\"https:\/\/www.glassmountains.co.uk\/#\/schema\/person\/87d91a87efe31b2a3591c6e41b10a813\"},\"headline\":\"The WordPress Show &#8211; 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