{"id":47630,"date":"2023-09-12T11:43:26","date_gmt":"2023-09-12T10:43:26","guid":{"rendered":"https:\/\/www.glassmountains.co.uk\/?p=47630"},"modified":"2023-09-17T15:10:39","modified_gmt":"2023-09-17T14:10:39","slug":"google-analytics-4-metrics-a-2023-guide-for-ga4-users","status":"publish","type":"post","link":"https:\/\/www.glassmountains.co.uk\/campfire\/google-analytics-4-metrics-a-2023-guide-for-ga4-users\/","title":{"rendered":"Google Analytics 4 Metrics: A 2023 Guide for GA4 Users"},"content":{"rendered":"\n
Google Analytics 4 (GA4) is the latest version of Google’s free web analytics platform. With its enhanced capabilities come new metrics and definitions that can trip up even experienced analysts. <\/span><\/p>\n\n\n\n Interpreting key GA4 dimensions and metrics accurately is crucial for understanding your website’s performance and making data-driven decisions. In this post, we will demystify some commonly misunderstood metrics in GA4 for website tracking (we will not discuss app tracking).\u00a0<\/span><\/p>\n\n\n\n Engagement time is a new metric in GA4 that measures how long users interact with your website. It provides a sense of how engaging your content is. The key in engagement time definition is that it\u2019s only measured when the website is \u201cin focus\u201d. <\/span><\/p>\n<\/div>\n\n\n\nAverage Engagement Time in GA4 <\/span><\/h2>\n\n\n\n